AI & Experience
Design

AI & Experience Design is the practice of thoughtfully integrating artificial intelligence into websites, apps, and digital systems—not just to add automation, but to elevate the overall user experience.

That means embedding AI in ways that are seamless, intuitive, and aligned with your brand and business goals—from personalized product flows and intelligent forms to automated follow-ups and smart assistants.

Done right, AI doesn’t just enhance efficiency—it becomes a natural part of the customer journey. It can even reflect your voice, values, and personality. We help you build AI that feels human, helpful, and fully integrated into the way you do business.

Using tools like ChatGPT or Midjourney is a great starting point—but true AI experience design goes deeper. It’s about embedding AI directly into your customer journeys and digital infrastructure, not just using it on the side.

We help you move beyond experimentation to build AI-powered systems that are fully integrated into your site or app—like smart lead-gen flows, personalized checkout experiences, contextual product search, or post-purchase follow-ups.

It’s also about designing for the next wave of AI: Agentic AI. These are systems that go beyond passive response—they can take action, handle multi-step workflows, and adapt in real time. Think of an AI that doesn’t just answer a question, but books an appointment, follows up with a personalized offer, and updates your CRM—automatically.

This is where digital experience meets automation, and we help you bring that future to life—today.

We design and build systems like:

• AI chatbots and custom GPTs
• Smart product search or filtering
• Personalized content or product recommendations
• Scheduling, pricing, or quoting assistants
• Internal workflows powered by Zapier, n8n, OpenAI
• Lightweight front-end widgets or backend automations

If you’ve imagined it, we can likely map out a way to build or prototype it with the right mix of tools.

We collaborate with startups, eCommerce brands, service-based businesses, SaaS founders, and agencies. Whether you’re technical or not, we guide you through both strategy and implementation—no AI background required.

Yes—that’s often where we start. Our AI Opportunity Audit is a low-risk, high-value entry point where we identify 3–5 specific opportunities to save time, streamline processes, or enhance your customer experience using AI and automation.

We combine UX strategy with real-world feedback. Every AI interaction—whether it’s a chatbot, smart form, or recommendation engine—is designed with clarity, speed, fallback behavior, and user control in mind. We don’t chase novelty for its own sake—we focus on making the experience genuinely helpful.

We also build in analytics and usage tracking so we can monitor performance and make iterative improvements. If desired, we offer ongoing support and management, helping you refine the AI experience over time as your needs evolve and user behavior shifts.

Not at all. Most of the time, we work with powerful existing models and APIs like OpenAI, Claude, Gemini, and open-source tools. This allows us to integrate AI quickly and cost-effectively—without the complexity of building your own model from scratch.

That said, we can absolutely help you train AI on your own data—whether that means fine-tuning a model, feeding it custom knowledge, or building structured datasets for better performance. We’ll guide you through what’s possible, what’s practical, and how to make it work for your business.

Yes—we specialize in custom development and integration. Whether you’re on WordPress, Shopify, or a headless/custom stack, we can embed AI features through APIs or frontend components without disrupting your existing systems.

It depends entirely on the scope and complexity of what we’re building together. Some projects are lightweight enhancements, while others involve deeper integrations, custom UIs, or automation across multiple systems.

We’ll start with a conversation to understand your goals, explore ideas, and define the level of effort involved. Once we’ve scoped it out, we’ll provide a clear and a customized proposal.

No cookie-cutter pricing. Just thoughtful, tailored solutions built to fit your business.

Because we bring more than just AI and automation expertise—we bring the full stack.

Our team has deep experience across custom web development, UX strategy, server infrastructure, performance, maintenance, and automation. That means we don’t just drop in AI tools—we design solutions that are reliable, scalable, and tightly integrated with the rest of your digital ecosystem.

We’re a long-term partner, not a one-off implementer. From strategy to support, we can help manage your AI systems and the broader tech stack that surrounds them—whether it’s WordPress, Shopify, or something custom. When AI is one part of a bigger picture, we’re uniquely positioned to see (and build) the whole thing.